Search Engine Optimisation

Summary

Ashburnham Insurance was spending alot of money on a pay per click campaign to drive traffic to their website. With our modifications to their website and some high valued incoming links they were soon appearing on the front page of natural search results(free) for highly competitive terms.

Highlights

Priority

We produced a list of the main terms which Ashburnham Insurance wanted to be ranked highly for. While we obviously optimised the website for all terms we put special effort into those which would gain the highest amount of targetted traffic for them.

Link Building

One major influence on how well your website does in search engines is incoming links. It is important to remember that the incoming links must be from repuatable websites which are preferably in the same business sector as your own website. We built up some high quality incoming links for the Ashburnham Insurance website.

Page Optimisation

We optimised each page to meet guidelines set out by search engines, this alone makes a huge difference to how well your website will rank in natural listings.

Conclusion

Originally Ashburnham Insurance was spending a large amount each month on a pay per click campaign, now they have many first page results in all major search engines which drives free targeted traffic to their website every day.