Webdesign for Business insurance

Summary

This client required a highly optimised website for search terms such as business insurance, public liability insurance and landlords insurance but with a high quality design which installs confidence in visitors which hopefully pushes them towards a sale.

Highlights

Information

Our client was well aware that a website optimised for search engines usually means a compromise how eye pleasing a website is, for this reason there was alot of time spent on making sure the site was visually pleasing with the use of vibrant graphics, rollover images and unique buttons but optimisation techniques such as heading tags.

Guidelines

The website had to offer a wide range of different services and be easily expandable in the future, along with the creation of the pages themselves was forms and backend scripts to handle the contents and allow the insurer to provide a quote for business insurance.

Automation

To reduce the time spent on collecting information from potential clients we created several quotation forms and scripts which collect, store and send the details to the insurer to process and contact the client back directly.

Conclusion

This website not only performs extremely well on the search engines for the terms like insurance for your business but also makes users feel confident and happy to purchase insurance online which ultimately meets our clients demands and needs to the letter.